Communication Experts.

We know what a good story is, how to tell it and who to tell it to. With unparalleled experience in the media and corporate communications, True North will help you make your mark.

Media Relations

Our team don’t just know senior broadcasters and editors, they also know what they want. True North will help you tell your story, prominently and publicly, with compelling content.  

True North provide excellent insight into the energy policy landscape and execute first class communications strategies. We are delighted to be able to draw upon their invaluable advice and guidance as we work to reposition the North East of Scotland as a globally recognised green energy cluster

Maggie McGinlay

Chief Executive, ETZ Ltd.

Campaigns

A good campaign strategy can be the difference between success and failure. Whether it is a short burst of activity to get your message out there, or sustained pressure to bring about long-lasting change, True North will design and deliver bespoke campaigns that make the difference. 

In a matter of weeks, True North executed a successful engagement campaign that raised the profile of our organisation and plans for growth.

Captain Tom Hutchison

CEO, Montrose Port Authority

Reputation Management

Sometimes things don’t go the way you want them to. At a moment of crisis, you need experience on your side and True North’s Advisors have experience of navigating some of the most challenging of circumstances in both government and business.  

Press Office

Sometimes you would rather outsource your media relations entirely. Let True North handle all proactive messaging and incoming enquiries to give you peace of mind, 24 hours a day, 365 days a year. 

Media Training

We have prepared the UK’s most senior politicians and corporate executives for high-profile media interviews and public speaking events. True North will make sure you are ready for anything. 

Corporate Strategy and Narrative

An outside perspective can help you better understand your own needs. True North will ensure your conventional and digital narrative is telling key stakeholders the story you want them to hear.

Creative Campaigns

Ensuring that the written word is supported by a strong brand and visual assets is imperative for any campaign strategy. Through our strategic partnership with Lane, an award winning creative and digital agency, we can address almost any creative challenge or opportunity.

Read more about our partnership here or visit the Lane website.

Insights & news

Happy New Year for Keir?
anuary is hardly the optimal season for camping in Scotland, but with a General Election looming it was only to be expected that the New Year bells would be accompanied by a flurry of political tent pitching. Rishi Sunak’s beleaguered government is rapidly running out of time to turn things around, but despite Labour’s sustained and substantial lead in the polls, the Tories have not yet thrown in the towel. Although the Prime Minister has indicated a preference for an election in the second half of the year, he could well be bluffing. He’s certainly keeping his options open. Astute observers will have noticed that the date of the Spring Budget 2024 has been brought forward to 6 March, when the Chancellor is widely expected to hand out sweeties for everyone…
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  • Insight & Analytics
  • Political Analysis
Challenges for Labour and SNP as both jostle for poll position
We’ve released the latest results of our new Scotland-wide poll today — this time looking at the political lay of the land, in this a General Election year. What’s clear is that Labour continues to breathe down the SNP’s neck. 36% of Scots would vote SNP in a UK General Election, placing support for the party just a nose ahead of Labour on 34%. The Conservatives and Liberal Democrats could expect to pick up 16% and 8% of the vote respectively. On seats from these numbers (based on new constituency boundaries) Prof Sir John Curtice projects 23 apiece to the SNP and Labour, 6 seats for the Tories and 5 for the Lib Dems. The SNP would enjoy…
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  • Uncategorized
Geoff and Panel
The morning after the budget before
The latest Scottish Government budget was the most significant of the devolution era. In her first public event since she announced her tax and spend plans yesterday, speaking at a True North business breakfast in Edinburgh Finance Secretary Shona Robison defended her decision to significantly raise personal taxation, saying she had to make “wicked decisions and choices” to protect spending on key public services such as the NHS. Among the headline budget announcements was the creation of a new 45 percent tax band on incomes between £75,000 and £125,140, while the top rate of tax was also raised to 48 percent. Meanwhile, the higher..
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  • Events
  • Insight & Analytics
  • SNP
  • Tax